Nana Ama McBrown, a well-known Ghanaian actress, has stated that the film business in Ghana is stagnating due to a lack of institutions and a proper regulating agency to oversee the sector.
McBrown told Nana Aba Anamoah on Starr FM sighted by Opemsuo.com yesterday that the scenario in Ghana is different from that of their Nigerian counterparts, who are well-structured with government involvement.
According to her, the movie players in Ghana have been left on their own unchecked thereby creating a state of mushroom movie producers in the industry.
“Since I started it has been an independent job, independent producers, and even when we had a board and all that, I will say that it wasn’t too active. If it was active a lot of movies wouldn’t have come out within that time and the reason is that because the structures from the top are not there.
“Right now in Ghana, anybody can pick a camera and call the shots and say I’m the producer. However, YouTube is the ultimate sales point now and everybody would put it there. We have other alternatives like Netflix and all that because we started to tell our stories the wrong way,” she disclosed.
McBrown stated that with a good administrative structure in place the Ghanaian stories could be presented well in the movies to attract International Market.
“It was a profit-based thing for everybody. We were not thinking about how we are selling Ghana rather we were thinking about how to enrich our pockets, especially the producers. People like us were learning on the field so from the beginning it was a learning process. Until we got to a stage we realized that this is how we are going to tell the story differently,” she narrated.
The Actress reiterated that even now the Ghanaian movie industry is still lost because the independent producers are still at the helm of affairs.
“It is very expensive so once in a while you will see a good movie,” Mcbrown added.
Source: Opemsuo.com/ Emmanuel Owusu Anti