Ajo Writes: Stop Complaining About Asante Pride – Celebrate Your Own Culture Too

It has become common these days to hear non-Asantes dismissing Asante culture as boastful, selfish, or overhyped.

Social media debates are filled with claims that Asantes project themselves too loudly, that they exaggerate their heritage, or that they behave as though they own Ghana’s history.

But here’s the truth: pride in one’s culture is not a crime. If Asantes loudly celebrate who they are, the answer is not to attack them—it is for others to raise their own cultural flags with the same energy.

Pride Is Not Arrogance

Asante pride is often mistaken for arrogance. Yet, what Asantes are doing is no different from what every group has the right to do—project the beauty of their traditions.

When they wear kente with confidence, celebrate Akwasidae with grandeur, or speak of the Golden Stool with reverence, they are affirming their identity.

That does not mean Ga Homowo, Ewe Hogbetsotso, or Dagomba Damba are inferior. It simply means Asantes have mastered the art of telling their story loudly.

The Real Problem: Silence From Others

The problem is not that Asantes are proud—it is that other ethnic groups are often too quiet about their own traditions. Pride is not inherited; it is cultivated.

If you believe your heritage matters, you must showcase it. No one is stopping the Fante from celebrating Bakatue with greater visibility, or the Ewe from projecting Agbadza as boldly as kente is worn.

Instead of calling Asantes “selfish,” the energy should go into investing the same passion into your own heritage.

Visibility Breeds Respect

The reason Asante culture seems dominant is because it is visible. From the courts of Manhyia to the international catwalks where kente has become a global symbol, Asante heritage is everywhere.

But this visibility was not handed to them—it was built through centuries of confidence, storytelling, and bold projection. Other groups can do the same. Culture that is hidden will always appear overshadowed.

A Call to Celebrate, Not Compete

Ghana’s strength lies in its diversity. Instead of reducing cultural pride to ethnic competition, we should see it as collective richness.

Let Asantes boast about their Golden Stool.

Let Ewes remind us of their migration and courage.

Let Gas shout about Homowo with joy.

Let Dagombas sing about their warrior traditions.

The more each culture is celebrated, the richer Ghana becomes.

Bragging Is Not a Problem—Silence Is

At the end of the day, there is nothing wrong with a people bragging about their culture. Every community should.

The real shame is when people abandon or downplay their own heritage while mocking others for holding on to theirs. Asantes may be loud, but at least they are keeping their culture alive. And that should be an inspiration, not a threat.

Story by Adwoa S. Danso